Commercial Viability Self-Assessment Tool
Ideas Online will help you better understand the market for your idea, contribute to your knowledge about the likelihood of your idea being commercialised, and guide you where to go to seek further information.
It works by evaluating your responses to a number of questions about your idea, its potential market and your business plans.
You’ll get most value from Ideas Online if you answer the questions honestly and objectively.
Ideas Online will clear up some of the uncertainty surrounding commercialising your ideas, inventions and innovations by helping you to answer the three BIG questions about them:
- Can you identify evidence of a viable market?
- Can you anticipate the risks involved?
- Do you have a business model that makes sense?
Create an account (register) to save your results so that you can come back anytime (login), compare ideas and update your answers as your ideas and business develop.
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Why use Ideas Online
Many people with great ideas never end up in business. They include those who wait too long, those who lack self-confidence and others who are afraid to take the plunge out of a fear of the unknown.
It is true that there are many hurdles to be overcome when starting a business. But a good idea will always have more potential of leading to a viable business than a bad one. Similarly, a well planned business based on sound assumptions and realistic goals will always be more likely to succeed than one based on little knowledge and understanding of the market.
Ideas Online estimates your opinion of your ideas. It is not a definitive assessment of your ideas and should not be regarded as an independent evaluation of them.
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Ideas Online is based upon Discovering New Business Opportunities by John English and Babette Moate, Allen & Unwin 2009